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Archive for the ‘Direct Response Advertising’ Category

You may have noticed that Google displays up to 3 products above their regular AdWords Ads.  My immediate reaction after noticing this was.  How do I get my products to show up there?  The Answer … You must be an Advertiser on the Google Affiliate Network.  Then you must submit a product feed through Google [...]

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This is an interesting question.  As a internet marketer I’m always looking for information to better target ads and generate more sales.  Knowing the age of my target demographic is critical. If you have a large database of customers you probably have a pretty good idea or at least a gut feeling how old your [...]

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I just tested another Facebook Ad directing traffic to a direct response style landing page.  From tests with Google AdWords I know the landing page has a 3% click to conversion ratio.  Search traffic is highly targeted so I fully expected Facebook to have a lower conversion rate.  However, I also expected a social media [...]

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